20th August 2018, London, New Jersey – UserReplay, the digital customer experience data platform, today announced that Gartner named UserReplay as a Representative Vendor in its Market Guide for Web and Mobile App Analytics.

Gartner defines the “web and mobile app analytics as a market of specialized analytics tools used to understand and improve the digital customer experience, attract and retain users, and analyze operations and actions taken across responsive websites and mobile apps.” And this report includes providers that offer “web and mobile app analytics, because we have seen a convergence of desktop and mobile user journeys, with vendors who provide mobile apps as differentiators.”

Ruth Peters, CEO of UserReplay comments, “With recent high profile wins, UserReplay continues to prove its ability to innovate in the market, as well as deliver on our promise of providing the widest and richest data of any CX analytics tool. In the mobile space again, confidence in our dataset is paramount to success and innovations in AI and Deep Learning help us reveal real-time insights that make a difference. Recognition by Gartner is a great step for us and helps affirm our strategy and success.”

Download available for Gartner clients: Gartner, Market Guide for Web and Mobile App Analytics, 13 July 2018

Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.