Event Based Analytics

Pinpoint the reasons why customers are struggling

UserReplay’s event-based analytics provides a comprehensive solution for identifying revenue opportunities that can be achieved by reducing customer struggle, resolving technical problems and identifying frustrating customer experiences.


UserReplay’s event based analytics feature a high-performance automated capture engine that analyzes the rich data that makes up the customer journey. This process produces a detailed story on what happened during each journey without requiring any custom tagging on your site.

Key Benefits

Identify the customer segments that hold revenue opportunities quickly and easily
Discover conversion barriers and analyze their impact on your business.
Monetize the impact of proposed optimizations in advance.
Replay only the sessions that matter
screen event analytics

Establishing events within UserReplay makes it easy to analyze and refine hypotheses about what happens in a specific segment. The data can be analyzed with powerful reports and dashboards within the UserReplay portal, as well as via Excel or any other BI tool.

Our Event Based Analytics module has numerous other powerful advantages including:

  • No extra tagging of your website needed – no release/testing cycles required.
  • Flexible enough to be used by business users and experienced analysts.
  • Create flagged events in seconds.
  • Real-time alerts.
  • Capture, analyze and report on user inputs, e.g. promo codes, search terms etc.
  • Aggregate and visualize customer journeys using flagged events.

UserReplay at a Glance

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The future of optimizing your digital customer experience is here. With UserReplay, it is easy to discover and monetize the revenue opportunities in your customer journey data.

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